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The RFT pavilion: "look at it, beautiful China" will meet with the German-speaking audience
Dec 21, 2012 12:10:36 PM
December 20, 2012
Fair on the first day to get a message from the Radio, Film and Television Pavilion (RFTP), the only European-speed German Day broadcast thematic TV Column, "look at it" added new plates - "look at it, beautiful China "forthcoming with the German-speaking area audience. Its creative agency - Beijing Huayun Shangde International Culture Communication Co., Ltd., plans to use itself mainstream of German local TV and online media channels, put the Chinese ecological civilization and the beautiful development philosophy passed to the German people.
The Huayun Shangde to create a "Look at it" original intention is to make the world better, more comprehensive understanding of China. "Look at it" as only a file of German Day broadcast TV Topics, introduce the Chinese people's livelihood, food health, culture and the arts, tourist attractions German continental Europe, to conform to the perspective of the local audience viewing habits to Germany people show a developing real. Part since the launch has been widespread concern in the media of the German side of the German community called "a milestone in the part in Germany, has become an important channel for the German people to understand the real China". In addition, the section also exclusive network platform - company-owned video site as well as overseas largest video networks - Youtube Channel face to hundred million German global audience, broadcast and on-demand services at the same period.
Sub-forum will broadcast upcoming Lunar New Year, "look at it, beautiful China" in order to make the world better understand China, will feature films to play with in the form of the guest interviews dialogue combined, closely Ecological Civilization and beautiful China theme, an innovative form of in accordance with the overseas crowd habit of viewing perspective, to show the unique landscape of the Chinese civilization, customs, entertainment, aesthetic and philosophical aspects of the development of contemporary Chinese environment, age, social, livelihood and Change. 2013 is divided into 52 sections, one a week. Broadcast platform will include Germany NRW.TV etc. television, " look at it "official video site and Youtube dedicated channels.
Since 2009, Beijing Radio, Film and Television Bureau signed a strategic cooperation agreement with the Bank of Beijing, Bank of Beijing has given strong support to the Beijing Television enterprise and the creation production of film and television works.